{"cacheOverride":"","modules":[{"type":"header-text","label":"We created belief…","title":"through an upgrade that reimagined Tesco’s corporate websites","text":"","goBack":{"text":"Return to work","href":"/work"},"fullWidth":false},{"type":"media-item","alignRight":false,"isAnimated":false,"fullWidth":false,"image":{"src":{"mobile":"/media/swbdaash/tesco_1440x810.jpg?width=600&height=337&format=webp&quality=100&v=1d983e5532b33f0","tablet":"/media/swbdaash/tesco_1440x810.jpg?width=900&height=506&format=webp&quality=100&v=1d983e5532b33f0","desktop":"/media/swbdaash/tesco_1440x810.jpg?width=1540&height=866&format=webp&quality=100&v=1d983e5532b33f0"},"alt":"Tesco 1440X810","customCursor":null},"mediaType":"image","darkMode":false,"darkModeHalf":false},{"type":"side-text","header":"More than an upgrade","text":"<p>Tesco has always had an eye on the future. Each of its six corporate websites were using Umbraco 7 as their CMS, and the product was reaching the end of its lifecycle. Moving to Umbraco’s latest version would provide a more solid and secure platform, open-up new technologies and empower the retailer to meet user and business needs for years to come. We seized the upgrade as an opportunity to unify user experience, align the sites with Tesco strategy and build a powerful platform for future development.</p>","darkMode":false},{"items":[{"image":{"src":{"mobile":"/media/bjjfecpe/tesco_21440x810.jpg?width=600&height=337&format=webp&quality=100&v=1d983e5537eab20","tablet":"/media/bjjfecpe/tesco_21440x810.jpg?width=900&height=506&format=webp&quality=100&v=1d983e5537eab20","desktop":"/media/bjjfecpe/tesco_21440x810.jpg?width=1540&height=866&format=webp&quality=100&v=1d983e5537eab20"},"alt":"Tesco 21440X810","customCursor":null},"mediaType":"image"},{"image":{"src":{"mobile":"/media/hl0hba15/umbraco_gold_partner.jpg?width=600&height=337&format=webp&quality=100&v=1d983e5521927b0","tablet":"/media/hl0hba15/umbraco_gold_partner.jpg?width=900&height=506&format=webp&quality=100&v=1d983e5521927b0","desktop":"/media/hl0hba15/umbraco_gold_partner.jpg?width=1540&height=866&format=webp&quality=100&v=1d983e5521927b0"},"alt":"Umbraco Gold Partner","customCursor":null},"mediaType":"image"},{"image":{"src":{"mobile":"/media/sr2iytjn/tesco_448x571.png?width=300&height=375&format=webp&quality=100&v=1d98410ef1a6d50","tablet":"/media/sr2iytjn/tesco_448x571.png?width=440&height=550&format=webp&quality=100&v=1d98410ef1a6d50","desktop":"/media/sr2iytjn/tesco_448x571.png?width=600&height=750&format=webp&quality=100&v=1d98410ef1a6d50"},"alt":"Tesco 448X571 (1)","customCursor":null},"mediaType":"image"}],"type":"three-media","text":null,"link":null,"darkMode":false},{"type":"side-text","header":"Rationalised and relevant","text":"<p>We rationalised the wealth of elements and functions that had been added to the sites organically over the years against the latest content and user needs. Running an agile process and leaning on our Umbraco Gold Partner expertise, we took the best components from each site and replaced the obsolete to provide one combined codebase for all six websites. Result: an improved, unified editorial process and simpler hosting, maintenance and future development.</p>","darkMode":false},{"type":"media-item","alignRight":false,"isAnimated":false,"fullWidth":false,"image":{"src":{"mobile":"/media/ygcfqzdp/tesco_sustainability.jpg?width=600&height=337&format=webp&quality=100&v=1d983e553ddbb10","tablet":"/media/ygcfqzdp/tesco_sustainability.jpg?width=900&height=506&format=webp&quality=100&v=1d983e553ddbb10","desktop":"/media/ygcfqzdp/tesco_sustainability.jpg?width=1540&height=866&format=webp&quality=100&v=1d983e553ddbb10"},"alt":"Tesco Sustainability","customCursor":null},"mediaType":"image","darkMode":false,"darkModeHalf":false},{"type":"side-text","header":"Robust. Secure. Future-proof.","text":"<p>Tesco’s corporate websites now have a robust, secure and future-proof underlying platform. Critically, they also have access to tech that boosts performance and makes adding new functionality in the future simple and less costly. In line with Tesco’s sustainability strategy, we also improved hosting infrastructure, adding in always-on redundancy while significantly reducing energy consumption. RY’s digital experts are leading CMS training with Tesco’s teams and we’ll continue to optimise the sites together in the months and years ahead.  </p>","darkMode":false},{"type":"spacer-comp","isWhite":false,"isLarge":false},{"type":"related-work","title":"See the work we do ","link":{"text":"See all","href":"/work"},"items":[{"title":"Connected Kerb","href":"https://app-rycomv2-cm-prod.azurewebsites.net/work/connected-kerb/a-website-leading-the-ev-charging-revolution","image":{"src":{"mobile":"/media/q5mptpsd/ck_thumbnail.jpg?width=600&height=337&format=webp&quality=100&v=1d9831c8baf8880","tablet":"/media/q5mptpsd/ck_thumbnail.jpg?width=900&height=506&format=webp&quality=100&v=1d9831c8baf8880","desktop":"/media/q5mptpsd/ck_thumbnail.jpg?width=1540&height=866&format=webp&quality=100&v=1d9831c8baf8880"},"alt":"CK Thumbnail","customCursor":null}},{"title":"GSK","href":"https://app-rycomv2-cm-prod.azurewebsites.net/work/gsk/reflecting-a-bold-new-era-through-digital-experience","image":{"src":{"mobile":"/media/orkfa2ju/gsk_carousel-2.png?width=600&height=337&format=webp&quality=100&v=1d8d996cb7dca10","tablet":"/media/orkfa2ju/gsk_carousel-2.png?width=900&height=506&format=webp&quality=100&v=1d8d996cb7dca10","desktop":"/media/orkfa2ju/gsk_carousel-2.png?width=1540&height=866&format=webp&quality=100&v=1d8d996cb7dca10"},"alt":"The display of GSK's new website on a mobile device ","customCursor":null}},{"title":"ArcelorMittal","href":"https://app-rycomv2-cm-prod.azurewebsites.net/work/arcelormittal/futureproofing-digital-experience","image":{"src":{"mobile":"/media/vgndxbq5/desktop-chapter-module-example-01-1.png?width=600&height=337&format=webp&quality=100&v=1d8d96a78d02fa0","tablet":"/media/vgndxbq5/desktop-chapter-module-example-01-1.png?width=900&height=506&format=webp&quality=100&v=1d8d96a78d02fa0","desktop":"/media/vgndxbq5/desktop-chapter-module-example-01-1.png?width=1540&height=866&format=webp&quality=100&v=1d8d96a78d02fa0"},"alt":"ArcelorMittal's website chapter module with text and icon presenting the process of making steel ","customCursor":null}},{"title":"WRAP","href":"https://app-rycomv2-cm-prod.azurewebsites.net/work/wrap/changing-behaviour-on-recycling","image":{"src":{"mobile":"/media/ohijuv5t/recycle-week_carousel_5.png?width=600&height=337&format=webp&quality=100&v=1d8d98c30fa0490","tablet":"/media/ohijuv5t/recycle-week_carousel_5.png?width=900&height=506&format=webp&quality=100&v=1d8d98c30fa0490","desktop":"/media/ohijuv5t/recycle-week_carousel_5.png?width=1540&height=866&format=webp&quality=100&v=1d8d98c30fa0490"},"alt":"A wall-painted poster on the street with a woman carrying a spray ","customCursor":null}}]}],"pageType":"caseStudyPage","id":2993,"languageCode":"en-US","pageName":"Super-charging websites through an Umbraco upgrade","scrollSmoothness":1.0,"gtmCode":"GTM-T8Z5F55","topNav":{"logo":{"text":"Radley Yeldar Mark CMYK DK BLUE","href":"/media/mgml2qg0/radley_yeldar_mark_cmyk_dk_blue.png"},"nodes":[{"label":"about","description":"In today’s world, businesses and organisations need effective, impactful and meaningful solutions..........","boldWords":[],"href":"/about","id":"1128","nodes":[]},{"label":"work","description":"","boldWords":[],"href":"/work","id":"1214","nodes":[]},{"label":"journal","description":"","boldWords":[],"href":"/journal","id":"1722","nodes":[]},{"label":"people","description":"","boldWords":[],"href":"/people","id":"1675","nodes":[]},{"label":"contact","description":"","boldWords":[],"href":"/contact","id":"1449","nodes":[]}],"activeItem":"2993"},"footer":{"header":"We'd love to hear from you. ","text":"We’re a creative consultancy specialising in brand, corporate and sustainability communications. We combine inspiration and evidence to help build belief in our clients. ","copyright":"Copyright © Radley Yeldar 2025","headerLink":{"text":"Contact","href":"/contact"},"form":{"viewModelPath":"~/Views/Partials/Modules/_Form.cshtml","dynamicTitle":"Contact Us","id":"99bd1732-4dd8-463d-9f87-6b45669b46eb","formTheme":null,"title":"Receive our latest thought leadership direct to your inbox","text":"","recaptchaSiteKey":"6LfA2AYUAAAAAKE9CylJdG41PgI-2BP3jSyIqTk_","verificationToken":"","publicationId":"3247","publicationDownloadUrl":null,"type":"form-rte","redirectUrl":null,"submitMessage":"Thank you\n ","disableGmail":true,"disableHotmail":true},"locations":[{"text":"London","href":"https://goo.gl/maps/Xs9gwyWqogFbx8T46","target":"_blank","isExternal":true,"isActive":true},{"text":"Birmingham","href":"https://maps.app.goo.gl/r7qGGwRFkwQbgT687","target":"_blank","isExternal":true,"isActive":true}],"locationsHeader":"Locations","socialHeader":"Follow us","columns":[{"title":null,"links":[{"text":"about","href":"/about"},{"text":"work","href":"/work"},{"text":"journal","href":"/journal"},{"text":"people","href":"/people"},{"text":"contact","href":"/contact"}]},{"title":null,"links":[{"text":"Terms of use","href":"/terms-of-use"},{"text":"Accessibility","href":"/accessibility"},{"text":"Privacy","href":"/privacy"},{"text":"Subscription preferences","href":"/subscription-preferences"}]}],"social":[{"link":{"text":"Facebook","href":"https://www.facebook.com/RadleyYeldar/","isExternal":true,"isActive":true},"type":"Facebook"},{"link":{"text":"LinkedIn","href":"https://www.linkedin.com/company/radley-yeldar/mycompany/","isExternal":true,"isActive":true},"type":"Linkedin"},{"link":{"text":"Instagram","href":"https://www.instagram.com/radleyyeldar/?hl=en","isExternal":true,"isActive":true},"type":"Instagram"},{"link":{"text":"Twitter","href":"https://twitter.com/radleyyeldar?ref_src=twsrc%5Egoogle%7Ctwcamp%5Eserp%7Ctwgr%5Eauthor","isExternal":true,"isActive":true},"type":"Twitter"},{"link":{"text":"https://www.threads.net/@radleyyeldar?hl=en","href":"https://www.threads.net/@radleyyeldar?hl=en","target":"_blank","isExternal":true,"isActive":true},"type":"Threads"}]},"seo":{"title":"Super-charging websites through an Umbraco upgrade","description":"Radley Yeldar upgraded Tesco website to the latest version of Umbraco, which would provide a more solid and secure platform, open-up new technologies and empower the retailer to meet user and business needs for years to come. ","keywords":"Tesco, Radley Yeldar, Tesco corporate website, Umbraco, Umbraco Gold Partner, Umbraco upgrade ","canonicalTag":""},"sharing":{"og":[{"property":"og:title","content":"Super-charging websites through an Umbraco upgrade"},{"property":"og:description","content":"Radley Yeldar upgraded Tesco website to the latest version of Umbraco, which would provide a more solid and secure platform, open-up new technologies and empower the retailer to meet user and business needs for years to come. "},{"property":"og:image","content":"https://app-rycomv2-cm-prod.azurewebsites.net/media/vvpfrvsz/tesco_umbraco_upgrade_thumbnail.jpg?width=600&format=webp&quality=100&v=1d983e4d8990770"},{"property":"og:url","content":"https://app-rycomv2-cm-prod.azurewebsites.net/work/tesco/super-charging-websites-through-an-umbraco-upgrade"}],"twitter":[{"name":"twitter:card","content":"summary_large_image"},{"name":"twitter:site","content":"@radleyyeldar"},{"name":"twitter:title","content":"Super-charging websites through an Umbraco upgrade"},{"name":"twitter:description","content":"Radley Yeldar upgraded Tesco website to the latest version of Umbraco, which would provide a more solid and secure platform, open-up new technologies and empower the retailer to meet user and business needs for years to come. "},{"name":"twitter:image","content":"https://app-rycomv2-cm-prod.azurewebsites.net/media/vvpfrvsz/tesco_umbraco_upgrade_thumbnail.jpg?width=600&format=webp&quality=100&v=1d983e4d8990770"},{"name":"twitter:url","content":"https://app-rycomv2-cm-prod.azurewebsites.net/work/tesco/super-charging-websites-through-an-umbraco-upgrade"}]},"contactPopup":{"showPopup":false,"popupTitle":"<h4>We would love to meet you. <br>Get in touch or visit our hubs in <br><span class=\"color-red\">London </span>and <span class=\"color-red\">Birmingham</span><span>.</span></h4>","buttonText":"Let’s talk","telephoneNumber":"+44 (0)20 7033 0700","popupItems":[{"title":"Thinking of becoming a client?","text":"<p>Contact us on <strong>hello@ry.com</strong></p>","link":{"text":"mailto:hello@ry.com","href":"mailto:hello@ry.com","isExternal":true,"isActive":true}},{"title":"Anything else?","text":"<p>Contact us on <strong>hello@ry.com</strong></p>","link":{"text":"mailto:hello@ry.com","href":"mailto:hello@ry.com","isExternal":true,"isActive":true}},{"title":"Want to join us?","text":"<p>Contact us on <strong>people@ry.com</strong></p>","link":{"text":"mailto:people@ry.com","href":"mailto:people@ry.com","isExternal":true,"isActive":true}}]},"cookieBanner":{"heading":"This site uses cookies to offer you a better browsing experience.","body":"<p>Read our full <a href=\"/privacy\" title=\"Privacy\">cookie policy</a>.</p>","acceptText":"Accept cookies","declineText":"Reject cookies"},"enableCustomCursor":false}